Visible Bra Straps Make A Fashion Statement, not a Fashion Faux Pas

Strappy's has launched a one-stop on-line shop for all varieties of decorative bra straps based on an emerging fashion trend...

Embellished bra straps are the latest gotta-have-it accessory for fashion divas. Celebrities have been spotted both on and off the red carpet showing off jewelry and fashion bra straps. With Strappy's, women can wear the clothes and tops they love and still get the support of a bra. Just attach these decorative straps to any strapless or convertible bra. Now everyone from stay-at-home moms to the partying college crowd can say good-bye to the frustration of hiding ugly bra straps and hello to so many more clothing options. Strappy's Decorative Bra Straps line of interchangeable straps, are stylish, comfortable, and affordable. Women will want these sassy straps to show. Think beaded, jewelry, rhinestones, pearls, textured fabrics, lace, and flowers. With a wide range of choices and styles, these straps will not only match any outfit but will make most any outfit.

Allison Mercer launched this San Diego based online company in 2006. She got the idea while searching to find that perfect bra/strap combination. "I like to wear tank-tops and spaghetti straps in the summer but the built-in shelf bras are not flattering," said Mercer. "When I spoke to other women I found we shared the same frustrations. Some friends talked about buying many bras in different colors in order to match their bra straps to their shoulder straps."

Mercer went on a mission. When she spotted celebrities wearing decorative bra straps, she had an A-ha moment and decided to find a way to make the accessories available for everyday women. "There's a strap to fit everyone's style - from serious bling to cute flowers," said Mercer.

For the complete selection, go to www.strappys.com. All of Strappy's straps can easily be attached to a strapless or convertible bra, but Strappy's also sells a comfortable and shapely bandeau bra in a variety of colors.


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Author: Melinda Baccanari

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